Feature

Analytics & reporting

Run your business on numbers, not hunches. Role-scoped graph analytics show volume, trends and activity across the whole business, while a team leaderboard tracks SLA and first-response times so you can see who is fast, where things pile up, and how quickly customers actually get answered. This is the output side of the platform: every conversation becomes measurable data you can use to coach the team and grow.

Analytics & reporting — SM2.IO: response-time, call, payment & review reporting
Run your business on numbers, not hunches. Role-scoped graph analytics show volume, trends and activity across the whole business, while a team…

What it does

  • Role-scoped graph analytics (overview, timeseries, per-user, global)
  • Compare-to-prior-period overlays on any timeseries widget, with delta and %-change
  • Reputation trend widget — star rating and review volume over time, by source
  • Team leaderboard with SLA and first-response time
  • Response-time SLA escalation — alert and escalate when a reply runs late
  • Per-line (per-DID) analytics — volume and performance by phone number
  • Configurable dashboard widgets
  • Per-tenant activity log and summary
  • Superadmin cross-tenant activity feed
  • Installable PWA with web push notifications
  • Emailed sales digest — a daily/weekly/monthly sales summary (gross, refunded, net, disputed, outstanding) with day/week/month breakdowns and CSV export

Highlights

  • Overview, timeseries, per-user and global views
  • Team leaderboard + SLA / first-response time
  • Per-tenant activity log and summary

Why it matters for your business

See what's actually happening: response times, first-response speed, who's answering fastest, call and message volume, payments and reviews — all in one reporting view with a team leaderboard. It's the data half of SM2.IO's I/O: your conversations, turned into the numbers you run the business by.

Questions & answers

Can I see which team members respond fastest?

Yes — the leaderboard and reporting surface per-agent response and first-response times, so service quality stays visible as you grow.

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